Pengkuran Perilaku berdasarkan Theory of Planned Behavior

Abstract: This  paper  aimed  to  explain  the  measurement  of  theory  of  planned  behavior.  The  measurement consisted in many factors: intention, attitude, subjective norm, normative belief, control belief and perceived behavior control. In every factor we suggested highly recommended items that could use in scale construction. Behavior measured by target, action, context and time approach.
Keywords: theory of planned behavior, intention, behavior
Penulis: Urip Purwono , Hawa'im Machrus
Kode Jurnal: jppsikologikepribadiandd100010

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