DAYA SAING PERMINTAAN DOMESTIK KOMODITAS INDUSTRI MANUFAKTUR DI LIMA DAERAH PROPINSI DI PULAU JAWA
ABSTRACT: The purpose of this
research is to know competitive advantage of manufacturing industrial commodity
of ready made clothes, leather and leather goods, paper and paper goods, of DKI
Jakarta, West java, Central java, Yogykarta, and the East java. This research
uses quantitative and qualitative approach using secondary data. The data was
analyzed using modified Dong Sung Cho model to measure the competitive of
domestic demand. The result of the research indicates that ready made Clothes
industrial commodity group from Yogyakarta has fulfilled quality criterion,
consequently has relative high copetitiveness at domestic demand. And West java
it’s the second rank at domestic demand. East Java, Central Java and DKI
Jakarta is the third rank, fourth rank, fiveth rank.. The industrial commodity
of leather and leather goods of West Java has fulfilled quality criterion that
consumers need, therefore has relatively high competitiveness at domestic
demand, and Yogyakarta the second rank at domestic demand. While East Java,
Central Java, and DKI Jakarta is the third rank, fourth rank, fiveth rank. The
paper and paper goods industrial commodity from Yogyakarta has fulfilled
quality criterion for domestic consumers, therefore has high competitiveness at
domestic demand. West java has fulfil quality criterion but this commodity at
second rank. While Central Java, East Java, DKI Jakarta is the third rank,
fourth rank, fiveth rank.
Keywords: Competitiveness
Commodity, Manufacture Industry
Penulis: Junaiddin Zakaria
Kode Jurnal: jpmanajemendd090033
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