STRATEGI OPERASI DALAM KONTEKS: LINGKUNGAN, DAN KINERJA PERUSAHAAN INDUSTRI DI SULAWESI SELATAN
ABSTRACT: The
background of research that performance of manufacturing industrial was
influenced by operational strategy, environmental dynamic. The objective of
research was to explain that: 1) Environmental dynamic influenced operational
strategy, 2) Operational strategy influenced performance, 3) Environmental
strategy has influence directly to performance. 4).Environmental strategy has
influence indirectly to performance This research studied the relationship
between variable so it was explanatory research. Site research was Makassar
city, South Sulawesi with population target was large and middle industrial.
The number of large and middle industrial population were 173 company at
Makassar city. The samples used were 120 companies that those were widespread
in all large and middle manufacturing industrial. Statistic analysis was used
to examine hypothesis was path analysis. The result of research showed that: 1)
Environmental dynamic influence operational strategic, 2) Operational strategic
influenced performance, 3) Environmental dynamic has influence directly to
performance. 4) Environmental dynamic has influence indirectly to performance.
Keywords:
industrial manufactory, environmental dynamic, operational strategic and
performance
Penulis: Maat
Pono
Kode Jurnal: jpmanajemendd100058
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