Pemberitaan di Media Massa sebagai Pembentuk Reputasi Organisasi
Abstract: Reputation not only
about what the organization do for positive image, but it is the set of
meanings by which an object is known and trough which people discribe, remember
and relate to it. In practice, a lot of things shape the reputation. One of
them is the mass media that used logic by itself to make symbolic words. Issues
about the organization have important implication, because improving the public
sensitivity which have unstable and difficult characteristic to account.
Key words: reputation,
organization, issues, public, mass media
Penulis: Ike Devi
Sulistyasningtyas
Kode Jurnal: jpkomunikasidd050001
