Model Dynamic Pricing untuk Penetapan Harga Tiket Pesawat Terbang Berbasis Waktu dan Persediaan Kursi dengan Mempertimbangkan Keputusan Kompetitor
Abstract: In the airline
business nowadays the competition between airlinesis very tight. The decision
of pricing of an airline will affect significantly the demand and revenue of
other airlines. This study develops a model of Airline Revenue Management
(ARM). We build an ARM model under competitive environment. The model considers
the change of the competitor’s ticket for two parallel flights and should be
made based on time and seat inventory. Specifically, we develop a model of
dynamic programming to obtain the optimal ticket price based on the remaining
seats, the rest of the time, as well as changes in competitors' ticket prices
in order to generate maximum revenue expectation. This study conducted a series
of numerical experiment scenarios to demonstrate the behavior of the model to
the revenue expectation.
Penulis: Ahmad Rusdiansyah,
Rescha Dwi A. P., Nia Puspitasari
Kode Jurnal: jptindustridd130336
