Analisis Pengaruh Faktor Perilaku terhadap Cakupan ASI Eksklusif dengan Theory of Planned Behavior dan Health Belief Model di Kabupaten Bojonegoro
ABSTRACT: Exclusive
breastfeeding was one government programs that target low coverage. One cause
of low coverage of exclusive breastfeeding is the attitude, knowledge and
behavior of poor mothers to exclusively breast program. The purpose of this
research is to analyze the behavior factor in breastfeeding mothers in
Bojonegoro theory approach to health belief model and the theory of planned
behavior. This type of research is a cross-sectional analytic study approach.
Population and the respondents in this study were mothers with infants aged 6
to 12 months. The study was conducted at the research Bojonegoro. The results
are based on the results of multiple logistic regression together of the two
theories can be seen that the Health belief models self-efficacy is dominant
variable \ to the beta value of 5.215 with significant level 0.000 (p <
0.05). Meanwhile, in the theory of planned behavior showed that factors
perceived of behavioral control with a beta value of 3.947 with significant
level 0.000 (p< 0.05). The conclusion of this research is in both theories
obtained results that the dominant variable is the perceived behavior control
and self-efficacy, which means that the mother is able to breastfeed
exclusively and have the freedom to breastfeed exclusively.
Penulis: ESTI YULIANI
Kode Jurnal: jpkesmasdd120048