FAKTOR-FAKTOR YANG MEMPENGARUHI STOCK SPLIT

Abstract: The study was done to obtain empirical evidence about the impact of stock price factors, the  frequency  of  trading,  abnormal  return  on  the  company's  decision  to  do  a  stock  split.  And provide empirical evidence about the difference the stock price factors, the frequency of trading, abnormal  return  between  before  and  after  a  stock  split.  The  results  of  logistic  regression  test showed that stock prices affect the company's decision to conduct a stock split. This is indicated by  a  P  value  <0.10  (0.048  <0.10).  Frequency  stock  trading  does  not  affect  the  company's decision  to  conduct  a  stock  split.  This  is  indicated  by  a  P  value  (significance)  >  0.10  (0.402> 0.10). Abnormal return does not affect the company's decision to do a stock split. This is shown by the P value (significance)> 0.10 (0.244> 0.10). The test results paired Sample T Test shows that  there  is  a  difference  between  the  stock  price  before  and  after  the  stock  split.  This  is indicated  P  value  (significance)  <0.10  (0.064  <0.10).  There  was  no  difference  between  the frequency  of  stock  trading  the  second  quarter,  one  quarter  before  the  stock  split  with  the frequency of stock trading second quarter, one quarter after the stock split. It was shown all the P value (significance)> 0.10. There was no difference between the abnormal return the second quarter, one quarter  before the stock split abnormal return by the  second quarter, one quarter after the stock split. It was shown all the P value (significance)> 0.10.
Keywords: stock split, stock price, trading frequency, abnormal return
Penulis: Endang Sri Utami
Kode Jurnal: jpsosiologidd120139

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