THE HIDDEN CHARM DAN PERUBAHAN IMAGE VIETNAM MELALUI PARIWISATA PADA TAHUN 2005-2011

Abstract: Effectivity  of  The  Hidden  Charm  and  the  change  of  background  image tourism  by  domestic  conditions  in  Vietnam  who  had  just  experienced the  war and  ended  up  finally  beat  the  Americans.  The  situation  in  Vietnam  collapsed because  of  Vietnam  isolated  and  insulated  from  the  outside  world  many countries  that  refuse  to  cooperate  with  Vietnam  and  it  is  getting  worse  by  the attitude shown this country premises are able to meet domestic needs. Through these  unstable  conditions  the  Vietnamese  government  issued  a  new  policy  or Doi  Moi  which  is  also  an  attempt  to  change  image  through  policy  changes  in Vietnam joining the country and also with international organizations and open the doors of cooperation with other countries. Tourism is one of the industry's positive  impact  on  the  effectiveness  of  Vietnam's  image  changes  that  are implemented  through  The  Hidden  Charm  this  is  evidenced  by  the  increasing tourist arrivals in each year to Vietnam.
Keywords: The Hidden Charm Vietnam
Penulis: EVA RUSDIANA DEWI
Kode Jurnal: jphubintdd130100

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