KARAKTERISTIK ENTREPRENEUR MELALUI MULTIPLE DISKRIMINAN ANALISIS (Studi Pada Etnis Tionghoa, Jawa dan Minang di Bekasi Utara)
ABSTRACT: The purpose
of this study
is : 1)
To find a description about
demographic of Chinese ethnic,
Javanese ethnic and Minang
ethnic. 2) To
discriminant test between Chinese
ethnic and Javanese
ethnic. 3) To
discriminant test between Chinese ethnic
and Minang ethnic.
4) To discriminant
test between Javanese ethnic and Minang ethnic. 5) To
discriminant test between Chinese, Javanese and Minang ethnic.
The analysis conducted
in this research
is descriptive and discriminant analysis.
The study was
conducted of 60
entrepreneurs in Bekasi Utara
especially in 2
area that is
Wisma Asri and
Pondok Ungu Permai
using convenience sampling method. While the techniques of data
collection is done by distributing questionnaires, which are then processed
using SPSS 21. The results shows
that 1) Entrepreneur
dominated by men
with less than
30 years old
with high school education level, have 10 years business with its own
capital resources that is less
than 50 million
and a gross
monthly income of
less than 10
million. 2)The variable characteristics entrepreneurs
who make different
ethnic Chinese and Javanese is
Tuna Satak Bathi Sanak with strength classification accuracy. 3) The variable
characteristics entrepreneurs who make different ethnic Chinese and Minang is
Hongsui with strength
classification accuracy. 4)
The variable characteristics
entrepreneurs who make different ethnic Javanese and Minang are Panggautan Gelaring
Pambudi and Tuna
Satak Bathi Sanak
with strength classification accuracy.
5) The variable
characteristics
entrepreneurs who make different ethnic Chinese, Javanese and
Minang are Hopeng and Tuna Satak Bathi Sanak with strength classification
accuracy.
Penulis: Agung Wahyu Handaru,
Magdalena Prita Pagita, Widya Parimita
Kode Jurnal: jpmanajemendd150676
