DESAIN KEY PERFORMANCE INDICATOR UNTUK PENGUKURAN KINERJA INDUSTRI JASA BERDASARKAN BUDAYA ORGANISASI DENGAN MENGGUNAKAN METODE BSC-AHP (Studi Kasus Hotel Di Semarang)

ABSTRACT: In  2014  tourist  arrivals  in  Semarang  decreased  when  compared  to  2013,  which  caused the  occupancy  rate  also  decreased,  this  led  to  increasingly  fierce  competition  among businessmen  hospitality.  Performance  measurement  is  one  way  companies  look  at  how  big the achievement of the company today. Performance measurement method used is balanced scorecard. This method is able to assess the company not only from the financial aspect, but also  from  non-financial  aspects  with  reference  to  the  four  perspectives  that  exist. Determination  key  performance  indicator  (KPI)  in  this  study  consider  the  vision,  mission and  values  of  organizational  culture  within  the  company.  By  using four  perspectives  in  the BSC,  there  are  12  key  performance  indicator  (KPI)  with  different  interests  for  each perspective  and  its  KPI  based  on  the  weighted  analitycal  hierarchy  process  (AHP).  The measurement results with the company BSC BSC showed a score of 51.979 included in the final  score  BSC  value  of  0,  which  indicates  the  value  of  the  company's  performance  in  the Semarang  Hotel  Grasia  sufficient  criteria,  which  means  it  is  still  the  same  as  the performance targets set by the company.
Keywords: Key  Performance  Indicators  (KPI),  The  Balanced  Scorecard,  Analitycal Hierarchy Process (AHP)
Penulis: Nashrullah Setiawan, Andang Farmansyah
Kode Jurnal: jptindustridd160044

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