PERAN PENGETAHUAN PENDAHULU DAN KEPEKAAN TERHADAP KEMAMPUAN MENGIDENTIFIKASI PELUANG USAHA MIKRO PEDESAAN

Abstract: Opportunity identification skills is important element in determining the success of a venture. Good opportunity identification skills will be a key success factors in optimizing gap that existed in the market. Through a micro enterprises development program that run by Prasetiya Mulya University, researcher tried to analyze the relations of prior knowledge and alertness to the opportunity identification skills of the students.
Keywords: Opportunity Identification, Students, Alertness, Prior Knowledge
Penulis: Muhammad Setiawan Kusmulyono
Kode Jurnal: jpmanajemendd161005

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