Komunikasi Partisipatif pada Sekolah Lapangan Pengelolaan Tanaman Terpadu (SL-PTT)
ABSTRACT: Field School of
Comprehensive Agriculture Land-Use Management (SL-PTT) is agricultural
innovation system mainly directed to
improve production of rice applying bottom-up and participative communication
approach of the farmers. The study aims to get descriptions on how
participative communication can be applied on the SL-PTT program and to analyze
decision making process by the farmers to adopt and utilize the technology of
rice innovation in their land -use. The study was planned using survey descriptive
correlation. The study was done on March-April 2014 covered 80 farmers as
respondents who involved in SL-PTT program. Data and hypothesis were analyzed
and tested using multiple linear regression. The evidence showed that
participative communication of the farmers toward SL-PTT program was
considerable good although they are not in entire program steps. The steps of
the PRA and field meeting, activation of farmers in dialogue session is grouped
to low by 5% and 12,5%. While in the routine meeting and daily discussion, it
is categorized as high, i.e 78,7% and 96,3% because the interaction of the
extension worker and the farmers is
considerable active. The respect of the extension worker was also supporting.
Almost all (91,25%) of the farmers applied all innovations, such as: using high
qualified seeds, planting system, using appropriate fertilizer and water
irrigarion, controlling pests, harvest and past-harvest management. Factors
which have significant effect on applying participative communication are:
farmer’s characteristics, characteristics of the extension worker and forum of
communication between the extension worker and the farmers.
Penulis: Karmila Muchtar,
Ninuk Purnaningsih, Djoko Susanto
Kode Jurnal: jpkomunikasidd140637