Information Technology Investment Strategy Planning: Balance Scorecard Approach
Abstract: Purpose of this
research are to prepare the IT investment strategy using Balanced Scorecard
approach in the company where the appropriate planning of this IT investment
strategy can maximize the competitive benefit in the company, and it also to
recommended a strategy of IT investment that can be implemented and measure the
rate of return from the IT investment in the company. Research Method used book
studies, field studies, and analysis system. Book studies from the books and
journal. Field studies done by observation, interview, and questioner, and
analysis system done by analyzed the ongoing system in the company. The result
from this analysis is a recommendation in investment IT such as sales module,
payment module, and report module. Then for the conclusion, this information
technology investment planning can be develop to another investment
implementation such authorized website of the company and using PDA (Personal
Digital Assistant)
Author: Henny Hendarti, Iwan
Kurniawan
Journal Code: jptinformatikagg110008