KEBERHASILAN MELAKUKAN PERUBAHAN MELALUI ADKAR MODEL STUDI KASUS AVNET INFORMATION SECURITY COMPANY
ABSTRACT: There are many
forces that are acting as stimulants for change such as socio-cultural,
technological, economic and political and the options essentially fall in four
categories: structure, physical setting, technology and people. The application
of planned changed sometimes create many resistances for many reasons. There
are many tactics have been suggested for use by change agents in dealing with
resistance to change. One of the best suggestions is ADKAR MODEL (Awareness,
Desire, Knowledge, Ability and Reinforcement). The purpose of this article is
to illustrate empirically how ADKAR Model is configured to overcome the
resistance of change of Avnet’s employees.
Library researchs were carried out with qualitative approach. The
current finding indicate that the application of ADKAR Model was enabled Avnet’s change agent to identified why the change was not running
well and suggestions to handle it and to identify the changing of many levels
(individual, group, inter-group and organization. Another finding was the model can be optimal
reached if every step in this model is running well and fully supported by all
management teams and also make it successful and permanently embedded into the
organizational operations and business model
Keywords: Organizational
change, Resistance to Change, ADKAR Model
Penulis: Elsye Tandelilin
Kode Jurnal: jpmanajemendd131222